Mountain Dew
What gives you a boost? DIVE Billboards is energized after this campaign ;) Partnering with Mountain Dew’s first-ever energy drink, Mountain Dew RISE, and the King of basketball, LeBron James, DIVE Billboards took over LA and Times Square.
This playful campaign featured engaging video content, Tweets from LeBron James, and inspirational messages on how to get the most out of your mornings with Mountain Dew RISE.
Like a morning caffeine kick-start, DIVE energizes marketing campaigns!
May 13, 2021
New York, Los Angeles
Photobook
