Turning Red
Turning Red, the new Disney film, finally hits theaters! DIVE Billboards helped promote the film with this clever set of DOOH ads. Featuring the main character, a cute Red Panda named Meilin, dancing around... these billboards will make you smile.
Red is a lucky colour - and we turned billboards in NYC red for the premiere of Disney Pixar’s Turning Red. This charming movie about coming of age, friendship, and boy bands lit up Times Square with fan hype. Thanks to all the fans and teams who embraced their inner panda ;)
Users hopped on to Twitter where they could share their excitement about the movie. The excitement continued as their tweets were selected to appear on screens in Times Square to promote the film! Awooga!
March 18, 2021
New York
Photobook
