Making Waves

Out of Phone:
What happens when creator content leaves the feed?

Creator content is stepping out of the feed and into the real world. As TikTok’s Out of Phone partner, DIVE is excited to see this game-changing shift spotlighted by Campaign Asia.

Deep DIVE Insights

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Billboards on buildings featuring Fendi advertisement with text about Deborah Hall and DIVE Billboards.
Reinventing the CTV Ad Unit by Getting Social, branding image with smartphone and TV screen.
Digital billboard on city street with text 'Embracing Faux OOH: A New Era of Digital Audience Engagement'
Billboards in a city with message: 'DIVE Billboards and TikTok are taking brands Out of Phone', featuring advertisements and urban buildings.

DIVE into The Blog

From Awareness to Action: The Real Metrics Driving Campaign Success

In 2025, impressions are just the starting point. At DIVE, we help brands connect the dots between awareness and action—tracking real-world impact across DOOH, Retail Media, and CTV with tools that show what’s working, why, and where to go next.

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